Greenpeace has issued a 45-page report that boldly claims that some packaging that uses our paper contains mixed tropical hardwoods. It goes on to attack the toymakers who use this packaging. It also resurrects long-discredited allegations about Asia Pulp and Paper Group (APP) and our products.
All materials in APP carton box packaging, as well as all other APP produced paper products, come from a pulpwood supply that is verified to follow the legal guidelines of the country of origin, including Indonesia and any other country that APP imports pulp supply from.
Despite Greenpeace’s unsubstantiated allegations, the facts are that our packaging materials contain more than 95% of recycled paper sourced from around the world. Less than two percent of the pulp in those carton boxes comes from legal and sustainable Indonesia pulpwood plantations. And the remainder is from PEFC certified forests. APP is one of the few companies in Southeast Asia, which has been working hard to promote the production of this type of recycled carton box packaging. We are happy to share the scientific analysis of our packaging materials with anyone who wants to review it.
The timing of this report is both surprising and disappointing. The last few months have marked the beginning of a new era of international cooperation with Indonesia. We saw our President sign the official enactment of the forest moratorium, working to reduce greenhouse gas emissions and preserve natural forests and wildlife while investing in economic and social development. We also saw the EU signed a Voluntary Partnership Agreement that officially recognizing Indonesia’s SVLK wood legality standard, an important step to demonstrate to the world that Indonesia is serious about preventing the export of illegally sourced wood-based products.
These are examples of real game changers for Indonesia. We see a tremendous positive momentum building in our relationship with countries around the world. And APP has fully supported each of these historic developments. We have made public our commitments to Indonesian and Sustainable Forestry Management certification standards, helped advance the development of SVLK, and pledged to be ‘VPA ready’ ahead of schedule by the end of 2012. And most recently we laid out a path to becoming a true global leader in sustainable and responsible paper production with the creation of Vision 2020, our roadmap for the future for addressing sustainability, environmental, conservation and social issues across our Indonesian operations.
Why does Greenpeace choose now to issue a report that takes a legally sourced product that’s 95 percent recycled material and use it to attack Indonesia’s pulp and paper industry? And to include a call to action for consumers to help force toy companies to stop dealing with Indonesian companies altogether? It’s simply irresponsible.
Tags: APP, Asia Pulp & Paper, Asia Pulp and Paper, conservation, forest certification, forest protection, Greenpeace, Indonesia forest, Indonesian Government, pulp and paper industry, pulpwood, sustainability, sustainable forest management, SVLK, Vision 2020